Category: Search Engine Optimization

Internal SEO Team vs. Outsourcing SEO Services: Pros and Cons

Search Engine Optimization (SEO) is crucial for any business aiming to improve its online presence, attract more customers, and drive sales. For entrepreneurs, small businesses, and startups, the decision between building an internal SEO team and outsourcing SEO services can significantly impact their marketing strategy. In this blog, we’ll explore the advantages and disadvantages of […]

What is SEO (Search Engine Optimization)? A Comprehensive Guide to SEO Success

What is SEO?  Search Engine Optimization (SEO) is a targeted strategy designed to enhance a website’s discoverability in search engine results. By implementing SEO techniques, websites strive to improve their visibility and appear more prominently to users searching for relevant information or solutions. It entails optimizing different elements of a website to enhance its appeal […]

Dwell Time- An Important SEO Metric that You Need to Track

When you talk about SEO metrics, you focus mainly on the demographics. You emphasize more on questions like, who is visiting your site, which location they belong and what are their interests? Answers to these questions help you make informed decisions about your online business campaigns which are tailored according to your customers’ interests. Dwell […]

SEO Strategies to Outrank Your Competitors in 2020

When you wish to see your website on the top ranking of Google, you have to face the reality of hard-hitting online competition. Search engine optimization (SEO) is an unceasing race to stay ahead of the competitors. To win this race, you must constantly improve your website and observe the optimization activities of your competitors. […]

Google’s First Core Algorithm Update of 2020 is Rolling Out

Google recently announced on its Twitter handle that a new January 2020 core update is rolling out. They regularly refine their systems and subsystems that work to determine the user’s intent and offer appropriate result pages. This broad core update does not target something specific which the webmasters can improve upon like the “Speed Update”. […]

Importance of an On Page Optimization

The importance of On-page optimization is to obtain web pages on the top positions of search engines like Google, Yahoo, Bing etc…  On-Page Optimization is necessary to emphasize the content of the page and to concentrate on target keywords, Optimization of any web page begins with keyword selection. You need to select keywords that are […]

Internet Marketing Services

Internet marketing, also referred to as i-marketing, web-marketing, online-marketing, Search Engine Marketing (SEM) or e-Marketing, is the marketing of products or services over the Internet. This consists of the following Search Engine Marketing Strategic Internet Marketing Search Engine Optimization Google Search Engine Optimization PPC Search Engines Social Networking Sites  Online Marketing Internet Business RSS Feeds […]

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